Its that time of the year again as we celebrate the biggest festival here in Cebu, Sinulog! For those of you who have no clue, the Sinulog – Santo Niño Festival is an annual cultural and religious festival held on the third Sunday of January in Cebu City. Street parades, street parties, music festivals are just a few of the common activities during this annual celebration. In line with this, Islands Souvenirs takes the festive vibes to the next level with Cut and Style 2016, the brand’s biggest Sinulog campaign featuring all-new special edition Sinulog t-shirt designs that can be personalized and customized the way you like it!

This year, customers can be more creative with new accessories and products like flash tattoos, whistles, headdresses, and more. Cut and Style 2016 goes beyond shirts with all new embellishments and iron stickers that can be applied to bags, caps, bottoms, and everything else in between.

The photo above shows you 4 simple steps on how to get started in customizing your own Sinulog shirt!  Islands Souvenirs’ Cut and Style 2016 revolves around the playful, vibrant and colorful aesthetic of Pop Art, paying homage to an iconic art movement that brings creativity and culture straight to the people. 

Festival dust and some hair chalks are also available in stores to give festival-goers an unforgetable Sinulog experience!

After choosing your Sinulog shirt and picking up the embellishments you want, you can go straight at the payment counter and Tada!! Now you can have your shirts customized on the spot! 

Cut and Style will be available in Islands Souvenirs stores in Sm Cebu City, Ayala Center Cebu, Robinsons Fuente, Sm Seaside City, Sinulog Square (Magallanes across Magellan’s Cross) and Raintree Mall (Gen. Maxilom Ave.). Special Styling Centers will be set up at SM City Cebu Northwing, Sm Seaside City and Ayala Center Cebu Activity Center starting January 8.

By the way, you can check out Jean, Sophia and Doyzkie‘s instagram post on how you can win P3,000 worth of gift certificate from Islands Sovenirs and a chance to walk the runway with them on January 15, 5pm at the SM Northwing Atrium for Islands Souvenirs’ Sinulog 2016 Cut and Style Fashion Show! Goodluck and see you there!

Follow me on:
@keiseee on Twitter
@keiseee on Instagram
KeiseeeintheCity on Facebook